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New Website Launch


April 1, 2009


Bond Auto Parts Launches New and Improved Website.

Bond Auto Parts, Inc. the Company is pleased to announce the re-launch of their website www.bondauto.com on Wednesday, April 1st. This website has been in place for the past 6 years and to this point had been basically an informational site only. The website is maintained both internally and by Cambium Group based out of St. Johnsbury, Vermont.

The new website will feature many different improvements, most notably the ability for Rewards Customers to log into their accounts in which they can check on how many Rewards Credits they have, revise their profile, and sign up for email communication. "This has been a long time coming." said Mark Mast, VP of Marketing, "We've been working towards a newer and more sophisticated site. We think it's important in today's day and age to utilize our website to help drive customers into our stores." Customers will also have access to discount coupons, advance notice on in-store sales, upcoming events and rebate availability.

The website currently allows for customers to purchase gift cards and apparel. In the coming months customers will also be able to "Shop On-line" by looking up vehicle specific parts. While the goal will be for customers to pick their parts up at their local Bond Auto Parts store, they will be able to have items shipped directly to their front door. "There's all kinds of choices out there when it come to buying auto parts, so ideally we'd like to see our customers go to our stores where they can receive the best customer service in the business." said George Bond, CEO. "The website will be an enhancement to the customer experience."

Bond Auto Parts which was established in 1956 is still Vermont family owned and operated and currently has 25 stores in Vermont, 11 stores in New Hampshire and 1 store in Massachusetts. The Company is based out of Barre, Vermont, employes over 350 people both full time and part time and is the largest Vermont based automotive aftermarket supplier serving both the retail do-it-yourself and professional installer markets.



Contact Information:
Mark Mast
Vice President of Marketing
Bond Auto Parts, Inc.

mmast@bondauto.com

April 1, 2009
New Website Launch

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